Hi! I'm Dan Czachorowski and my goal is to promote Poland as a great partner for any business venture, especially when it comes to technology. Welcome to my podcast!


VPP013 Why brand is important with Aga Jóźwiak

What is brand? What does it mean to you or your clients and why brand is important? Why we associate objects, services or even feelings with specific company or its product? Brand equals reputation. The funny thing is that it can also be negative! For example. Some businesses relate to a very poor quality of services (some airlines for example) but people still use them. Why? Because they’re very affordable. But how do you get the most out of branding to drive customer success? I hope Aga from ClickMeeting will help you out. Enjoy today’s episode! ...
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