When dealing with technology we really need to pay a lot of attention to the details. Things usually are not as simple as they look. On the other hand, sometimes it turns out that the solution to our problems was obvious but no one stumbled upon it up until now. My feeling is that this is exactly the case with sales acceleration and sales enablement. But I’ll let my guest speak for himself to clear out the initial confusion. Enjoy!
Sales acceleration in practice
Today I invited Dariusz Nawojczyk from Salesbook to talk not only about their groundbreaking salesforce support app but also about the issues related to running a successful sales team. And these are way too common as it turns out…
The truth is that in business we’re always always in sales mode. We sell even asleep with our reputation. Some say that sales is like magic where only the gifted ones can achieve the target goals.
But what if I told you that there’s a simple yet innovative way to boost the sales results in a non intrusive and practical way? The answer is BIG DATA… But we have to be smart about it as we’re moving in the buzzwords domain again… Having said all of that, this is what Salesbook founders did achieve in my opinion.
I really did enjoy recording and editing this one. Have a listen.
What’s in the episode?
- What’s sales enablement / acceleration?
- Why we hate CRM’s?
- Is sales more art or science?
- Why do you need a proper sales process (and why the majority of us don’t have it yet…)?
- How to nourish the edge between R&D and business people?
- Why a clear and honest message always wins in marketing?
- How to become an above average sales person?
- …and what Gauss chart of normal distribution has to do with this?
PS: There’s one more recording on the same topic just here.
Yet to come
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